Practical NLP Podcast 34: The Hierarchy of Ideas (or ‘Chunking’)

podcastepisode34In this week’s podcast we learn about ‘chunking’ – how people parcel up information into three or four ‘chunks’ in their working memory. We get our heads round the ladder of abstraction, or ‘Hierarchy of Ideas’, from big picture all the way down to details.


  • Why you are likely to be promoted and rewarded more if you are comfortable with a high level of abstraction
  • Why listening to a lecture with a lot of long words sends you into a trance
  • Why chunking sideways is the essence of creativity
  • What happens if you interrupt a detail-focused person if they’re telling you about their day
  • … and much more!

Here’s the diagram referred to in the podcast (feel free to use this on your own blog by the way):

hierarchy of ideas Chunking

Listen and/or subscribe to this podcast via Apple Podcasts here

If you want to subscribe using something other than Apple Podcasts (e.g. if you have an Android phone), here’s the feed:

For the most convenient way to listen to this podcast on iPhone, iPad, Android phone or tablet, get the free Practical NLP Podcast app for iOS or Android devices (phones and tablets).

Duration: 16m10s

If you liked this podcast, please review it on Apple Podcasts!

Practical NLP Podcast Collection 5Note: Only the most recent 10 episodes of the Practical NLP Podcast are available free on Apple Podcasts. You can still listen to this episode as part of the Practical NLP Podcast Collection Volume 5, which you can get here.

© 2013 – 2019, Andy Smith. All rights reserved.

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